By 1890 newspaper advertisements had elaborate imagery, a mixture of typefaces, trademarks –such as Nelson Moate & Co.’s pagoda – and catchy slogans. In this example from the Evening Post Nelson Moate & Co proclaimed theirs ‘the best teas in the world&...

@LibSkrat And, here is further down that first page. (2/2) pic.twitter.com/vhgYM6lROO— Joe Kraus (@OAJoe) January 23, 2014

Red and green printing which includes lot plat map. Known as the (Golden Gate) Park Panhandle neighborhood now in the Haight Ashbury. "All streets graded, sewered, and macadamized. Every lot ready to build on." Marginalia: "Auction of Baird Estate, S.F. May 15 - 1893. James Leonard Collection." Auction date also printed on broadside.

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